In a dog eat dog world of canine educators and trainers, PUP came to Watershed wanting to stay ahead of the pack.
The pupwellness.com website was developed to create a platform for Zoe Quinn Phillips to showcase her unique talents and credentials, while providing her with all of the functionality of a custom CMS to keep the website fresh and current. The site was launched with a leading edge marketing campaign that set PUP ahead of the curve. The campaign captured the quirkiness of the misbehaved dog and grounded it in the expertise of one of Quebec’s foremost dog trainers.
Watershed also built the brand identity and marketing outlook for PupMatch, a website that provides people with informative resources and strategies resource to find their best matching dog breed.
Zoe is thankful that the PUP brand now stands head, tail and paw above the rest.